JAFF Market in partnership with Cinepoint launches its Film Industry Report during JAFF Market 2025 Powered by Amar Bank. Developed as the first data driven overview of Indonesia’s screen ecosystem within a regional context, this report provides decision makers, investors, policymakers, and creators with a clearer understanding of how the industry is evolving. The publication marks an important step in building a more evidence-based creative economy, strengthening JAFF Market’s role as a platform where insights support collaboration, investment, and long term industry growth.
This report highlights several key findings:
- Cinema admissions continue to rise. Local film attendance reached 82 million in 2024 and is projected to surpass 100 million by 2026, reflecting an annual growth rate of around ten percent.
- The economic contribution is significant. Indonesia’s screen industry generated an output of USD 8.2 billion, contributed USD 5.1 billion to national GDP, and supported 387 thousand jobs in 2022.
- Film production volume is increasing. Indonesian output is projected to reach 200 titles per year by 2028, climbing from 152 in 2024, as both major studios and new players invest in a strong and growing domestic market.
- Local films dominate audience demand. Indonesian titles captured 65 percent of total box office revenue in 2024. The top ten local films recorded 33.5 million admissions, significantly higher than the 20.1 million admissions generated by imported releases.
- Despite strong growth, Indonesia remains under-screened. Annual cinema visits average only 0.45 per person, one of the lowest figures globally, signaling a large reserve of untapped audience potential as income levels and urban infrastructure rise.
- Screen density remains low. Indonesia has 7.7 cinema screens for every one million people in 2024, with most located in Java. While the number has increased steadily since 2014, the imbalance across regions highlights substantial opportunities for nationwide expansion.
- Cinema-going remains a middle-class privilege. Although ticket prices appear affordable in nominal terms, Indonesian viewers spend a proportion of income per ticket that is six times higher than audiences in Singapore or North America. This underscores the need for more accessible and independent exhibition spaces.
- Investment interest is growing, but capability varies. The next phase of industry expansion depends on investors who bring more than capital, including networks, distribution strength, and marketing expertise.
- Policy reform is essential. Indonesia needs a regulatory shift from censorship to content classification and from revenue extraction to reinvestment, building a transparent and supportive environment for sustained growth.
- The long-term outlook is promising. With stronger data, smarter regulation, and more inclusive access, Indonesia is well positioned to strengthen its role as a creative leader in Southeast Asia and elevate its stories for global audiences.